Cook also pushed back against charges that his company’stight controls over its app storeare anti-competitive.

“Who would stand for such a thing if it were unfolding in a physical world?”

“You wouldn’t call that a service, you’d call that an emergency,” he said.

“In the digital world it is one too.”

Some of the largest developers in the industry have taken strong stances against the current app store system.

It isappealing that decision.