Usually, spilling ketchup on your clothes is reason to get mildly upset and reach for the stain remover.
The charmingly namedHeinz Vintage Dripcollection is a collaboration with used clothing retailer ThredUp.
If you’re feeling really daring, you might pair your tomato-smeared shirt with someWet Pants Denim.
But there’s another reason to invest in the thrifted fashion.
Proceeds from the sale go toRise Against Hunger, a nonprofit that provides hunger relief in developing nations.
As far as marketing stunts go, this one is pretty tasty.
