Peloton to Test Monthly Bike and Subscription Bundle

Peloton plans to start offering its bike andfitnessprogramming subscription for a single monthly fee, the company said Thursday.

Peloton previously sold its exercise bikes and programming separately.

Peloton’s cheapest bike, excluding delivery, is $1,445.

Its programming subscription is $44 a month.

For a substantial part of the COVID-19 pandemic, Peloton’s bike and treadmill sales boomed.

In February, Pelotonlaid off 2,800 employees and changed CEOs.

At the same time, there was reportedinterest in selling the company.