Making the jump to a4K TVfrom a regular HD television can be seismic in terms of picture quality.

That’s why we’re highlighting this 77-inch LG B4 OLED TV at Best Buy for $2,000.

Then HDR10 looks to push the picture further, with 1,000 nits of brightness for a more vibrant look.

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It might drop more once Black Friday rolls around, or this might be the cheapest it gets.

Regardless, a $1,500 price cut is worth considering.